I'd love to hear from you.

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© 2017 By Amber Stradford Foxworth.

HELLO, I'M

Amber Foxworth.

Digital Strategist | Programmatic Media Buyer | WIT Advocate | + sum 

Amber S. Foxworth

Digital Strategist

Programmatic Media Buyer

 

Affiliations
Founder @
VII Digital

Founding Member @ Girl Develop It DC

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About

MY BACKGROUND

I'm a digital marketing expert specializing in brand research, detailed audience construction, intense demographic and psychographic targeting and providing REAL RESULTS! I have been in the digital advertising industry for over a decade and am highly-skilled in programmatic ad buying across a multitude of ad exchanges, but with focus on buying through social (Facebook and Instagram), AppNexus, DFP, Yahoo RMX and AdRoll. 

 

I have worked for large brands such as Microsoft, Johnson & Johnson, Adobe, Pulte Homes, American Apparel and Cleveland Clinic - with budgets as large as $500k/month. I have also worked with small businesses to create amazing results with starter budgets under $10k/mo. 

 

Education

WHAT I’VE LEARNED

University of Maryland University College

Master of Science, Business Administration (M.B.A.)

University of Maryland University College

Master of Science, Information Technology

Specialization: Project Management

Experience

WHERE I’VE WORKED

2014 - Present

VII Digital, Founder & Lead Strategist

2016 - 2018

Microsoft, Project Manager (Modern Applications)

2011 - 2014

Old Dominion University

Bachelor of Arts, Business Administration

Specialization: Marketing

Oracle, Digital Advertising Product Manager (AddThis)

2010 - 2011

Dominion Enterprises, Product Developer

2007 - 2010

Cox Enterprises, Advertising Operations Analyst (AutoTrader)

Skills & Languages

WHAT I BRING TO THE TABLE

Programmatic Advertising

Social Media Advertising

Retargeting

Email Marketing

HTML & CSS

CRM & CMS

Conversion Optimization & A/B Testing Tools

Standard American English (SAE)

African American Vernacular English (AAVE)

Spanish 😏

 
 

Affiliations / Mentions

WHERE I SHINE

Founding Member, Girl Develop IT DC Chapter
Boutique Agency Owner, VII Digital 

Technical.ly DC 

"Amber Stradford is a DC technologist you should know."

Power to Fly 

"Women in Tech in Washington D.C.: 5 Innovators Actively Working for Change"

Interests

OUT OF OFFICE

Travel
Philanthropy

Family Time

Painting
The Bar

Comedy / Creative Shows